Logo
Query URLs
https://term.museum-digital.de/md-de/tag/6277
- Note
- A logo (abbreviation of logotype; from Ancient Greek λόγος (lógos) ´word, speech´, and τύπος (túpos) ´mark, imprint´) is a graphic mark, emblem, or symbol used to aid and promote public identification and recognition. It may be of an abstract or figurative design or to include the text of the name that it represents as in a wordmark.
In the days of hot metal typesetting, a logotype was one word cast as a single piece of type (e.g. "The" in ATF Garamond), as opposed to a ligature, which is two or more letters joined, but not forming a word. By extension, the term was also used for a uniquely set and arranged typeface or colophon. At the level of mass communication and in common usage, a company´s logo is today often synonymous with its trademark or brand.
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Besuchskarte des Verlegers Georg Joachim Göschen
In seiner der Mode der Zeit...
Object information
Image: Gleimhaus Halberstadt - CC BY-NC-SA -
Firmensignet der Ellrich-Cleysinger Gipswerke
Die Ellrich-Cleysinger...
Object information
Image: Ortsgeschichtliche Sammlung Walkenried - CC BY-SA -
Sparkarte der Stadtsparkasse Magdeburg, Inhaberin Anna Paul, 1943-1944
Grüner Karton, beidseitig...
Object information
Image: Museum Wolmirstedt - RR-F -
Briefpapier mit Kopfbogen VEB Schuh-Design Weißenfels, 1988
Der Briefkopfbogen ist mit...
Object information
Image: Museum Weißenfels - Schloss Neu-Augustusburg - CC BY-NC-SA -
Entwurf für das Logo der Wiener Kulturvereinigung "Kreis des geistigen Lebens"
Entwurf von Richard Teschner...
Object information
Image: Stift Heiligenkreuz - CC BY-NC-SA
References
Synonyms
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