Smiley


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Note: A smiley, sometimes referred to as a smiley face, is a basic ideogram that represents a smiling face. Since the 1950s it has become part of popular culture worldwide, used either as a standalone ideogram, or as a form of communication, such as emoticons. The smiley began as two dots and a line to represent eyes and a mouth. More elaborate designs in the 1950s emerged, with noses, eyebrows, and outlines. A yellow and black design was used by New York-based radio station WMCA for its "Good Guys" campaign in the early 1960s. More yellow-and-black designs appeared in the 1960s and ´70s, including works by Franklin Loufrani and Harvey Ross Ball. Today, The Smiley Company holds many rights to the smiley ideogram and has become one of the biggest licensing companies globally.

[Last update: 2023/08/27]